Bulova Men's 96C002 Swarovski Crystal Stainless Steel Watch

Featuring the unique, luxurious look of a case, bezel, dial, and bracelet finished in silver-tones and set with 412 Swarovski crystals, this Bulova Men's Crystal Day-Date Watch is a truly unique addition to any wardrobe. Crafted from brass for a substantial feel, this eye-catching timepiece also showcases a smooth second tracker on the outer dial, three chronograph subdials, black and white indices, a delicate second hand, and sword-shaped hour and minute hands accented in blue. Polished silver accents on the case and bracelet bring out the shine from all those crystals, while dependable Japanese quartz movement ensures precision. This brilliant dress watch is water resistant to 99 feet.

In 1875, a young Czech immigrant named Joseph Bulova set up shop in New York City, and a legendary American watch brand was born. Bulova was trained as a jeweler, and his expertise carried over into his watchmaking career, which began around 1911 with boudoir clocks and pocket watches, and soon evolved to include what was then one of the latest and most fashionable technological innovations: the wristwatch.

Bulova introduced its first line of wristwatches in 1919. The company grew and prospered, and soon early radio and television ads were declaring, "America runs on Bulova time." In the 1950s, continuing its legacy of innovation, Bulova introduced Accutron, the first electronic watch, and the first breakthrough in timekeeping technology in over 300 years. The Accutron timing mechanism was later adapted for use by NASA computers and a Bulova timer was even placed on the moon to control transmissions of data. Bulova timepieces have kept official time aboard Air Force One and have also served as official timepieces for U.S. Olympic teams.

Today, Bulova maintains its tradition of excellence in technology and design, offering a diverse collection of beautiful precision timepieces for every occasion.